Best Practices for Building a Bespoke WordPress Website

WordPress is one of the most popular and widely-used content management systems (CMS) in the world. According to recent statistics,…

WordPress is one of the most popular and widely-used content management systems (CMS) in the world. According to recent statistics, WordPress powers more than 40% of all websites on the internet. This popularity is due to its flexibility, scalability, and ease of use. If you’re planning to build a bespoke WordPress website, here are some best practices to keep in mind.

☑Define your website goals

Before you start building your website, it’s important to define your website goals. This will help you determine what features and functionality your website needs to have. Some common website goals include increasing brand awareness, generating leads, selling products, or providing information to your audience. By defining your website goals, you can ensure that your website is designed to meet those goals.

☑Plan your website structure

Once you’ve defined your website goals, the next step is to plan your website structure. This includes deciding on the number of pages your website will have, what content will be on each page, and how users will navigate between pages. It’s important to create a logical and intuitive structure that makes it easy for users to find what they’re looking for.

☑Choose the right theme

The theme you choose will determine the look and feel of your website. There are thousands of WordPress themes available, both free and paid. When choosing a theme, consider your website goals, website structure, and branding. Look for a theme that is responsive, fast-loading, and easy to customize.

☑Install the right plugins

Plugins are a great way to add functionality to your website. However, installing too many plugins can slow down your website and make it more vulnerable to security threats. When choosing plugins, look for ones that are regularly updated, have good reviews, and are compatible with your theme and WordPress version.

☑Optimise your website for speed

Website speed is a crucial factor in user experience and search engine optimisation. Slow-loading websites can lead to high bounce rates and lower search engine rankings. To optimise your website for speed, use a fast-loading theme, optimise images, minimize HTTP requests, and use caching and compression plugins.

☑Make your website mobile-friendly

More than 50% of website traffic comes from mobile devices. Therefore, it’s important to make sure your website is mobile-friendly. This means using a responsive theme that adjusts to different screen sizes, optimising images for mobile devices, and ensuring that all website elements are easy to click on and navigate with a touch screen.

☑Implement strong security measures

WordPress websites are vulnerable to security threats, such as hacking, malware, and spam. To protect your website, implement strong security measures, such as using a secure hosting provider, keeping WordPress, themes, and plugins updated, using strong passwords, and installing security plugins.


Building a bespoke WordPress website requires careful planning, attention to detail, and following best practices. By defining your website goals, planning your website structure, choosing the right theme and plugins, optimising your website for speed and mobile, and implementing strong security measures, you can create a website that meets your business needs and delights your users.

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